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Bitget is the official regional partner for selected MotoGP Grand Prix in 2025.
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The partnership includes three-time World Champion Jorge Lorenzo.
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Bitget’s strategy to merge crypto with global sport culture is reinforced by this move.
Bitget, a crypto exchange, has entered a new partnership agreement with MotoGP. Bitget will be the official regional partner of select Grand Prix events in Europe and Southeast Asia through 2025. The collaboration brings together the worlds high-speed crypto trading, and premier motorcycle racing.
The partnership will begin at the world-renowned Mugello Circuit, during the Italian Grand Prix. Bitget will be making stops in Italy as well as Germany, Spain and Indonesia to bring the crypto experience to the track. The company shares a similar ethos of precision and agility.
Gracy Chen is the CEO of Bitget. “Racing, like any sport, is a game of milliseconds. Crypto is a market that is full of micro-decisions.” This partnership is our way to show that success on the track, or in the charts, comes down smart moves and fearless implementation.
Jorge Lorenzo to front “Make It Count Campaign”
The collaboration will be led by three-time MotoGP world champion Jorge Lorenzo who will serve Bitget’s “Make It Count!” campaign.
Lorenzo, known for his pinpoint accuracy and relentless drive, brings his championship mind-set to a new field, inspiring traders, motorsport fans, and others.
Lorenzo said, “You don’t win races just by instinct. You win them by making every second count.” It’s the same mentality Bitget brings to trading. “I’m proud to have been a part of this story.”
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The partnership includes trackside activities, exclusive VIP experiences and cross-platform campaigns. The partnership will begin at Mugello with media guests and key opinion leaders (KOLs), who will be able to enjoy behind-the scenes access, rider interaction, and a fully-immersive Bitget-branded Experience. This will transform the high-octane thrills and excitement of MotoGP into an exciting new frontier for cryptoculture.
Dan Rossomondo is the CCO of MotoGP. He said, “MotoGP’s values are aligned with Bitget, such as precision, innovation and high-speed decision-making.”
This partnership is the latest in Bitget’s growing list of sports collaborations. It follows high-profile deals signed with Lionel Messi and Juventus as well as LALIGA. It is part of Bitget’s mission of integrating crypto into mainstream culture.
Related Bitget Partners with UNICEF to Train 300.000 Youth in Blockchain Skills
A Platform on the Fast Track
Bitget was founded in 2018 and now has over 120 million users across 150 countries. The daily trading volume is in excess of $20 billion. The platform offers real-time trades, copy trading, staking and access to more than 130 blockchains.
Bitget’s mission to make crypto accessible and exciting for everyone continues with its alliance with global icons of sports and culture.